How Much Will Switch 2 Cost? Nintendo Says It Needs to Consider ‘The Price Range That Consumers Expect for Nintendo Products’

Nintendo is carefully considering several factors to determine the price of the upcoming Switch 2. While analysts predict a $400 price point, Nintendo remains tight-lipped, citing inflation, fluctuating exchange rates, and consumer expectations as key considerations. These factors differ significantly from the landscape in 2017 when the original Switch launched at $299.99.

Nintendo President Shuntaro Furukawa acknowledged the changing economic climate and the need to balance these factors with consumer price expectations for Nintendo products. He confirmed that while a multifaceted analysis is underway, a specific price for the Switch 2 cannot yet be revealed.

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The original Switch's sustained $299.99 price point for several years provides a benchmark. However, Sony and Microsoft's recent price increases for their consoles due to rising costs and economic shifts provide context for the Switch 2's potential pricing.

The anticipated $400 price tag for the Switch 2 represents a significant jump from the original Switch's launch price, yet aligns with expectations for a more powerful, next-generation console. This is further supported by the Switch OLED model's $350 price and the Switch Lite's $200 price point. While details on the Switch 2's specifications remain scarce, the initial reveal suggests a more advanced console, making the $400 prediction plausible.

Nintendo Switch 2 - First Look

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A dedicated Switch 2 Direct presentation is scheduled for April 2nd, promising a more in-depth look at the console. This follows a previous reveal showcasing the console's design, a possible glimpse of Mario Kart 9, and a potential new "mouse" mode for the Joy-Cons. Further hands-on events are planned globally.

Importantly, Nintendo confirmed that the original Switch's price will remain unchanged despite the Switch 2's imminent release.