Flexion, EA Partner to Expand Hit Mobile Games to New App Stores

The partnership between Flexion and EA marks another significant step in bringing EA's mobile game catalog to alternative app stores, enhancing accessibility for users not reliant on Google Play or the iOS App Store. This move reflects a broader shift among major publishers in recognizing the potential of platforms beyond Apple and Google.

Alternative app stores have been making waves this year, especially since Apple was compelled to allow them in regions like the EU. Flexion, having previously introduced Candy Crush Solitaire to these alternative platforms, is now teaming up with EA to expand the reach of the publisher's mobile back-catalogue.

You might wonder what this means for you. Traditionally, mobile gaming has been dominated by the iOS App Store and Google Play. However, recent legal battles have pushed Apple and Google to relax their anti-competitive practices, paving the way for alternative app stores to flourish. This shift is great news for gamers, as these new platforms often offer enticing incentives to attract users.

Take the Epic Games Store, for instance, which has gained popularity with its free game offerings. While the platforms Flexion is targeting with EA's games might not go to such extremes, they are likely to introduce more flexible policies than those seen on Apple and Google's stores.

Looking ahead, EA's move into alternative app stores is telling. As one of the most influential companies in gaming, known for acquiring smaller developers, EA's shift suggests a broader industry trend towards embracing these new distribution channels.

While we don't yet know which specific games will be available on these alternative stores, possibilities include titles like Diablo Immortal and other Candy Crush games. This development promises to enrich the mobile gaming landscape, offering players more choices and potentially better deals.