Dungeon & Fighter Mobile is a massive contributor to Tencent\'s mobile-gaming revenue

Dungeon Fighter Mobile's Stunning Success Makes Tencent's App Store Defiance Even Bolder

Dungeon Fighter Mobile (DnF Mobile) has exceeded expectations, achieving remarkable success in the Chinese mobile gaming market. Its impact on Tencent, the world's largest gaming company by revenue, is significant, contributing over 12% to Tencent's overall mobile gaming revenue in its first month alone. This revelation underscores the audacity of Tencent's recent decision to challenge app stores by removing DnF Mobile from their platforms.

Last week, we discussed DnF Mobile's initial success and Tencent's subsequent conflict with app stores. Now, with the game's substantial revenue contribution confirmed by the South China Morning Post, the risk Tencent is taking becomes even more apparent.

Tencent's decision to bypass app stores, even while guiding users to direct downloads, represents a substantial financial gamble. While the DnF franchise's popularity and the typical profitability of a new game's launch period contributed to the initial success, the strategic choice to challenge established app store distribution channels is undeniably bold.

The long-term outcome remains uncertain. However, the game's immense financial performance in its first month significantly increases the stakes of Tencent's strategy. To stay updated on the latest mobile gaming trends, explore our list of the best mobile games of 2024 and our anticipated upcoming releases.