Collector Spends $88K on Rare Pokémon Cheetos

In a remarkable collision of snack culture and collectible mania, a one-of-a-kind Flamin' Hot Cheeto bearing a striking resemblance to Pokémon's Charizard commanded $87,840 at auction. While the similarity might require some imagination, the chip's fiery tail formation - enhanced by its signature Flamin' Hot orange-red hue - captured collectors' imaginations.

According to Goldin Auctions, this extraordinary snack artifact was originally discovered and preserved by 1st Goal Collectibles between 2018-2022. The item gained viral fame in late 2024 after taking social media by storm.

The premium package included more than just the iconic chip - the winning bidder also received a custom Pokémon card and specially designed preservation case to protect their unusual investment.

Prior to the auction, collector platforms like Arena Club and 1st Goal Collectibles showcased the item, sparking debates about whether such purchases represent savvy collectible investments or extreme fandom. Whatever the interpretation, this record-breaking sale demonstrates the extraordinary value that rare, culturally resonant items can command in specialized markets.

Featured across major collector communities before hitting the auction block, this peculiar find reignited discussions about the boundaries between passion and speculation in the booming Pokémon memorabilia space.