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The Biggest Upcoming Sales Events of 2025

Author:Kristen Update:Feb 23,2025

This guide outlines major 2025 sales events, offering savvy shoppers a roadmap to maximize savings throughout the year. While Black Friday remains king, numerous other sales offer comparable deals. Let's explore the key dates:

1. Valentine's Day Sales (Now–February 14): Kickstarting the year's sales, this period offers discounts on gifts like smartwatches, jewelry, LEGO sets, video games, and books. Expect some of the year's lowest prices so far.

Valentine's Day Sales

Example Deals (Amazon):

LEGO Botanicals Orchid LEGO Botanicals Orchid: $39.99 (20% off) LEGO Icons Flower Bouquet LEGO Icons Flower Bouquet: $47.99 (20% off) LEGO Botanicals Pretty Pink Bouquet LEGO Botanicals Pretty Pink Bouquet: $59.99 LEGO Botanicals Wildflower Bouquet LEGO Botanicals Wildflower Bouquet: $47.96 (20% off)

2. Presidents' Day Sales (February 13–17): Expect deals on mattresses, clothing, laptops, and PCs, along with potential sitewide sales from major retailers.

3. Tax Day Sales (April 15): Retailers often capitalize on tax refunds with discounts on TVs, electronics, and LEGO sets.

4. Star Wars Day Sales (May 4): A surprisingly strong sales day for Star Wars merchandise, including LEGO sets, movies, games, and collectibles.

Star Wars Day Sales

5. Mother's Day Sales (May 8–11): Discounts on gifts like flowers, jewelry, watches, and chocolates, with occasional broader deals.

6. Memorial Day Sales (May 22–26): Expect significant discounts on mattresses, clothing, appliances, laptops, and furniture from major online retailers.

7. Dads and Grads Sales (June 1–15): A combined sales event targeting both graduating students and fathers. Expect deals on TVs, laptops, PCs, and furniture. A prime time for electronics purchases before summer sales.

Dads and Grads Sales

8. 4th of July Sales (July 1–6): Discounts on electronics (TVs, gaming monitors), mattresses, appliances, furniture, clothing, sporting goods, and grills.

9. Prime Day (Mid-July): Amazon's massive sale, now rivaling Black Friday, often sees participation from other major retailers. Expect deals across most product categories. Anticipate a timeframe similar to 2024 (July 15-16).

10. Labor Day Sales (August 25–September 1): Another major sales event with discounts on mattresses, clothing, LEGO sets, laptops, PCs, Apple products, and outdoor gear.

Labor Day Sales

11. October Prime Day Sales (Mid-October): Amazon's "Prime Big Deal Days" offer another round of significant discounts before Black Friday.

12. Black Friday Sales (November 1–30): The undisputed champion of sales events, offering the best deals across all categories and retailers. Expect deals to start appearing shortly after October's Prime Day event, with peak discounts around Thanksgiving and Black Friday itself (November 28th).

Black Friday Sales

13. Cyber Monday Sales (November 30–December 5): Online-focused sales, often mirroring Black Friday deals, extending through Cyber Week.

14. Green Monday Sales (December 8–23): eBay's creation, representing the final push of holiday sales before Christmas.

Green Monday Sales

15. New Year's Sales (December 26–January 1): Post-Christmas deals, often featuring returns and clearance of older tech models. A good time for TVs and gaming monitors.

This comprehensive guide helps you plan your shopping strategically throughout 2025, ensuring you capitalize on the best deals available. Remember to compare prices and utilize price-tracking tools for optimal savings.